Interactive eBook – Vendor Creative Production
- 8 pages of copy (3 rounds) – Get review feedback & final approval from the stakeholders.
- Vendor to build the e-Book microsite.
- Forward the web files to the digital web team to host them.
- Close the project.
Background: This project was assigned to me when it had already passed its halfway point, and my job was to pick up where it was and finish with production and wrap up the project.
Messaging: Pillar 1, 2 & 3
Publishing Platform: Microsite
Flight: Wave 8
Concept: Discuss meetings, their evolution, and Dolby Voice, and the Dolby Conference Phone through stories of the donut.
Supporting Creative: Static image + GIF + Videos + Interactive Infographic
Strategic Purpose: Consideration – Entertainment/ Thought Leadership content
Format: Interactive eBook
- Meetings, Donuts, and a Breakthrough in Conferencing Audio
- Dolby Voice: A Revolution in Conferencing Audio
Click on the image below to view the demo.
(Please wait for it to load in the pop-up box.)